Fishing Gear › Rapala › Lure

The Rapala Original Floater is the lure that started it all and is still the n... The Rapala Original Floater is the lure that started it all and is still the number one go-to lure. Whether twitched on top as a surface bait retrieved as a shallow runner weighted with a split shot for medium depth or bottom walked off a three-way... more

Expert anglers often go outside the box to outfish their competitors using tec... Expert anglers often go outside the box to outfish their competitors using techniques like vertical jigging with the Rapala Jigging Rap. This traditional winter lure perfect for deep game fish can be just as effective in the heat of summer when fish... more

IGFA records confirm that these are the world s number one saltwater hard bodi... IGFA records confirm that these are the world s number one saltwater hard bodied lure. Built to take the abuse of hard hitting fish like blues tarpon tuna and wahoo the Rapala Magnum CountDown is rigged saltwater tough. Metal lip welded line tie... more

Swimming in tantalizing circles under the ice or in open water for suspended g... Swimming in tantalizing circles under the ice or in open water for suspended game fish the Rapala Jigging Rap 07 Glow Tiger features a balanced weighted minnow profile. Single reversed hooks with center treble and eyelet this bait can also be bottom... more

Great for targeting finicky fish of any species the Wiggle Wart is a fabled lu... Great for targeting finicky fish of any species the Wiggle Wart is a fabled lure with many a fish story to be told. Legendary side-to-side action at all speeds with a loud rattle and just the right patterns for any condition. Featuring premium VMC... more

Featuring both traditional and UV Bright finishes along with 3-D holographic e... Featuring both traditional and UV Bright finishes along with 3-D holographic eyes and an external scale pattern this lure is impossible for baitfish to distinguish from real prey. This versatile bait can be trolled cast twitched or jerked to attract... more

Expert anglers often go outside the box to outfish their competitors using tec... Expert anglers often go outside the box to outfish their competitors using techniques like vertical jigging with the Rapala Jigging Rap. This traditional winter lure perfect for deep game fish can be just as effective in the heat of summer when fish... more

Original metal lip Original molds components patterns and colors Original pack... Original metal lip Original molds components patterns and colors Original packaging style Wild searching action Top lure for trolling for walleye Premium VMC® hooks Model Number: H Running Depth: 5-14 ft Body Length: 2 Weight: 3/16 oz Hook Size: 6 more

The benchmark other crankbaits are measured by the Rapala Shad Rap closely res... The benchmark other crankbaits are measured by the Rapala Shad Rap closely resembles baitfish found the world over. Constructed of premium balsa it is equally effective cast or trolled performing from ultra-slow presentations to super-fast without... more

The benchmark other crankbaits are measured by the Rapala Shad Rap closely res... The benchmark other crankbaits are measured by the Rapala Shad Rap closely resembles baitfish found the world over. Constructed of premium balsa it is equally effective cast or trolled performing from ultra-slow presentations to super-fast without... more

The benchmark other crankbaits are measured by the Rapala Shad Rap closely res... The benchmark other crankbaits are measured by the Rapala Shad Rap closely resembles baitfish found the world over. Constructed of premium balsa it is equally effective cast or trolled performing from ultra-slow presentations to super-fast without... more

Artisan bass angler Mike “Ike� Iaconelli has offered his unique talents to... Artisan bass angler Mike “Ike� Iaconelli has offered his unique talents to assist in the development of this masterpiece series of lures. “I’m used to giving baits my own personal touch tweaking them.� Now those oh-so-special modifications... more

The DT® (Dives-To) series of crankbaits dive fast to a preset depth and stay ... The DT® (Dives-To) series of crankbaits dive fast to a preset depth and stay in the strike zone longer than any than other crankbait on the market. Made from the top seven percent of balsa wood this consistently perfect wood combined with carefully... more

Swimming in tantalizing circles under the ice or in open water for suspended g... Swimming in tantalizing circles under the ice or in open water for suspended game fish the Rapala Jigging Rap® features a balanced weighted minnow profile. Single reversed hooks with center treble and eyelet this bait can also be bottom bounced yo-yo... more

The benchmark other crankbaits are measured by the Rapala Shad Rap closely res... The benchmark other crankbaits are measured by the Rapala Shad Rap closely resembles baitfish found the world over. Constructed of premium balsa it is equally effective cast or trolled performing from ultra-slow presentations to super-fast without... more

Swimming in tantalizing circles under the ice or in open water for suspended g... Swimming in tantalizing circles under the ice or in open water for suspended game fish the Rapala Jigging Rap® features a balanced weighted minnow profile. Single reversed hooks with center treble and eyelet this bait can also be bottom bounced yo-yo... more

The ultimate baitfish shape just got a bad attitude. Observing it escape while... The ultimate baitfish shape just got a bad attitude. Observing it escape while darting side-to-side is one thing but feeling a shad bait vibrate the rod tip makes it truly unique. Baitfish skitter and scatter when they are pursued by predators – it s... more

Planted right on top of marked fish anglers can repeatedly swim this tantalizi... Planted right on top of marked fish anglers can repeatedly swim this tantalizing lure in circles right in the middle of deep or suspended gamefish. more

Swimming in tantalizing circles under the ice or in open water for suspended g... Swimming in tantalizing circles under the ice or in open water for suspended game fish the Rapala Jigging Rap® features a balanced weighted minnow profile. Single reversed hooks with center treble and eyelet this bait can also be bottom bounced yo-yo... more

The benchmark other crankbaits are measured by the Shad Rap® closely resemble... The benchmark other crankbaits are measured by the Shad Rap® closely resembles baitfish found the world over. Constructed of premium balsa it is equally effective cast or trolled performing from ultra-slow presentations to super fast without fail. Its... more